Choosing the right display type is an important factor in the success of your campaign. In addition to identifying the display that creates the best showcase for your product, it’s critical to understand how each type of display fits into unique retailer requirements, preferences, and placements. Safety policies and space restrictions can also play a…
Avoid These Common Test Order Mistakes
June 6, 2019You’ve made it past the pitch phase and have been invited to submit a test order to a big-box retailer or warehouse club. Congratulations! A retailer recognizes the value of your product and is willing to take a chance on your campaign. That’s a big step, but you’re still a long way from the finish…
Why Licensees Rely on TPH Global Solutions: 2 Examples
June 4, 2019When your company’s reputation is built on upholding the standards of the world’s most recognizable brands, why would you partner with just any retail POP display and packaging company? Maybe your factory can supply low-cost packaging and displays, but what if you could partner instead with a brand merchandising company that holds itself to the…
We Do Some of Our Best Work in the Neighborhood
October 22, 2018At TPH Global®, we oversee packaging and display campaigns that go from one side of the world to the other. But one of our favorite projects takes place every year right in our own backyard during the back-to-school season. The Albany Park Community Center (APCC) in north Chicago provides an after-school program that serves approximately…
We Do Our Homework for Academic Publisher
October 4, 2018When a prestigious publisher of classroom support materials needed a display sturdy enough to showcase an array of bulky textbooks, but light enough for sales reps to carry from one presentation to the next, the company turned to TPH for ideas. At TPH Global®, we have a long history of working with the educational publishing…
TPH Makes Big Box Success A Breeze for Fan Manufacturer
August 29, 2018With a market expected to reach $445 million by 2021, the home ceiling fan business has become increasingly competitive, even for an industry pioneer with more than 100 years in the business. When one particular industry leader recently had the opportunity to get a foothold in Costco across Canada, the company knew they needed a…
Best Practices for Your Mass Merchandiser Pitch
July 25, 2018The pressures facing brick and mortar retailers have been well-publicized. But consumers don’t seem to have gotten the same message. As the economy grows and consumer spending grows with it, the retail space is evolving into a multi-channel landscape, with in-store demand holding its place in the ecosystem. That is a key takeaway in a…