You’ve made it past the pitch phase and have been invited to submit a test order to a big-box retailer or warehouse club. Congratulations! A retailer recognizes the value of your product and is willing to take a chance on your campaign. That’s a... Read More
Retail Point-of-Purchase (POP) and Packaging Blog
4 Problems that Can Sink Your Big-Box Pitch
February 27, 2019
Getting your brand into a warehouse retailer can take your business to the next level. But between your big-box dreams and a successful in-store display lies a labyrinth of requirements, detailed economic planning and critical partnerships. Navigating the process and troubleshooting the problems that... Read More
Last-Minute Display Changes are a Piece of Cake
January 22, 2018
At TPH Global, we treat every job like it’s our most important. But one of our favorites is the job that no one else can do as well – where our experience in bridging the specific needs of licensees with the very specific requirements... Read More
How to Avoid Retail POP Display Shipping Damage & Rework
November 13, 2017
It would be presumptuous to say, “we’ve seen it all…” The “it” refers to the many ways a retail POP display program can be derailed by poor execution, shipping and handling damage, resulting in avoidable costs, lost profits and stress-inducing/mind-numbing rework. These preventable problems... Read More
How to Position Products on Pallet Displays
August 23, 2017
Well tried but true, retail point-of-purchase (POP) pallet displays have long served as merchandising vehicles for products displayed in warehouse club stores like Costco, Sam’s Club and BJ’s. These displays are designed to ship pre-packed with merchandise and to be retail ready when the... Read More
Holiday Retail POP Displays: It’s Not Too Late (But Soon Will Be)
August 3, 2017
The good news: it’s not too late to quadruple your holiday sales this season and generate a 300% ROI with retail point-of-purchase displays to merchandise your products in high traffic areas. The bad news: it already is too late for warehouse clubs and most... Read More