In the middle of a deal that put its single-pack, organic, gluten-free pasta into BJ’s early last year, the New York-based maker of specialty Italian foods Beldoce found itself facing an opportunity wrapped in an unprecedented challenge. The pandemic had struck. Suddenly, pasta was... Read More
Retail Point-of-Purchase (POP) and Packaging Blog
Case Study: TPH Client Reaps Sam’s Club Success with Million-Dollar Tumbler Deal
February 16, 2021
Club store campaigns are a complicated undertaking whether it’s your first or your fifth, but as one home products manufacturer discovered – an experienced partner can smooth the process and dramatically increase your chances of success. Empowered with sample packages, renderings of the pallet... Read More
TPH Helps Online Beauty Products Retailer Look Good in Costco
November 23, 2020
Getting a big box retailer to show interest in your product can be a makeup or break opportunity for a business and there are as many ways to blow it as there are products competing for the space. Over six decades of managing big... Read More
Avoid These Common Test Order Mistakes
June 6, 2019
You’ve made it past the pitch phase and have been invited to submit a test order to a big-box retailer or warehouse club. Congratulations! A retailer recognizes the value of your product and is willing to take a chance on your campaign. That’s a... Read More
4 Problems that Can Sink Your Big-Box Pitch
February 27, 2019
Getting your brand into a warehouse retailer can take your business to the next level. But between your big-box dreams and a successful in-store display lies a labyrinth of requirements, detailed economic planning and critical partnerships. Navigating the process and troubleshooting the problems that... Read More
Last-Minute Display Changes are a Piece of Cake
January 22, 2018
At TPH Global, we treat every job like it’s our most important. But one of our favorites is the job that no one else can do as well – where our experience in bridging the specific needs of licensees with the very specific requirements... Read More