Many product and brand managers aspire to get their products into Costco and it’s little wonder. Succeeding here is more than a leg up for your product; with monthly sales reaching over $1 billion and an army of loyal customers, Costco represents a retail...
Retail Point-of-Purchase (POP) and Packaging Blog
A Pandemic, A Pasta Shortage & A Partnership that Put the Penne on the Club Store Shelf
April 19, 2021
In the middle of a deal that put its single-pack, organic, gluten-free pasta into BJ’s early last year, the New York-based maker of specialty Italian foods Beldoce found itself facing an opportunity wrapped in an unprecedented challenge. The pandemic had struck. Suddenly, pasta was...
TPH Helps Online Beauty Products Look Good in Costco
November 23, 2020
Getting a big box retailer to show interest in your product can be a makeup or break opportunity for a business and there are as many ways to blow it as there are products competing for the space. Over six decades of managing big...
The Right Partnership is More than an Accessory for this Brand’s Director of Product Development
January 31, 2020
A TPH Global® client with global operations and retail channel demands describes the value of working with a partner with the expertise, resources and supply chain wide perspective to support and lift sales across their club store, big box and mass market channels. When...
Pallet Displays for Warehouse Clubs: Best Practices
September 19, 2019
A pet supplies manufacturer recently approached us to create pallet displays for Costco. Because of our extensive experience working with Costco, Sam’s Club, BJ’s, and other warehouse clubs, we decided to share pallet display best practices so that your test run of 30-50 displays...
From PDQs to Power Wings: Finding the Right Retail Display Type
July 31, 2019
Choosing the right display type is an important factor in the success of your campaign. In addition to identifying the display that creates the best showcase for your product, it’s critical to understand how each type of display fits into unique retailer requirements, preferences,...
Avoid These Common Test Order Mistakes
June 6, 2019
You’ve made it past the pitch phase and have been invited to submit a test order to a big-box retailer or warehouse club. Congratulations! A retailer recognizes the value of your product and is willing to take a chance on your campaign. That’s a...