Retail Point-of-Purchase (POP) and Packaging Blog

From PDQs to Power Wings: Finding the Right Retail Display Type

July 31, 2019

Choosing the right display type is an important factor in the success of your campaign. In addition to identifying the display that creates the best showcase for your product, it’s critical to understand how each type of display fits into unique retailer requirements, preferences,...

How to Increase Product Sales by 300% with Retail Floor Displays

July 21, 2017
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Floor displays may seem old school and not sexy, but tripling your product sales – especially when taking advantage of seasonal demand and offering discounts – can be very sexy for brand managers. Here’s how to do so. Stock 4x More Floor displays typically...

Accelerating Product Sales with Countertop Displays

July 6, 2017

Everything from cosmetics to electronics is marketed and displayed on the counter – whether at the register as a point-of-sale item or in an aisle, meant to stand out from other, similar products. Some items showcased in a countertop displays are impulse buys and...

Temporary vs. Permanent Displays: Which Is Right for You?

March 16, 2017
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Retail point-of-purchase (POP) displays have proven over and over to be worth the investment when it comes to boosting sales and getting your brand message across. However, brand managers find themselves forced to decide if it’s worth the money to spring for permanent displays...

New to Retail POP Displays? What You Should Know…

October 5, 2016
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If you want to sell more product with retail point-of-purchase (POP) displays and are new to them, you’ve come to the right place. The key to creating the most effective retail displays is to work with the right display partner vs. whoever offers the...