Getting a big box retailer to show interest in your product can be a makeup or break opportunity for a business and there are as many ways to blow it as there are products competing for the space. Over six decades of managing big... Read More
Retail Point-of-Purchase (POP) and Packaging Blog
How an Experienced Partner Gets Results that Make Vendors & Retail Buyers Happy
October 26, 2020
Managing a big box campaign is a complicated undertaking and meeting retailer requirements is critical. It’s not enough, however, to rely on your conversations with buyers. You’ve got to have a thorough understanding of what the requirements are and what they mean for every... Read More
Partnering for Retail Success: A Big Box Campaign Case Study
September 14, 2020
Running a successful big box campaign can be a daunting task for industry veterans, let alone newcomers. So when a Manhattan-based home products manufacturer received interest from Sam’s Club last year, they turned to TPH Global® to help seal the deal. As a leading... Read More
Proven Strategies for Big Box Campaign Success: A Whitepaper
August 5, 2020
The continuing growth of mass-market retailers has created powerful opportunities for brand managers, but also powerful competition for space on their shelves and floors. Big Box retailers and specialty retailers like Costco, Walmart, Sam’s Club, Lowe’s, Petco and Home Depot, don’t take their position... Read More
Big Box Retail Campaign Success Comes Down to the Details
October 25, 2019
For many apparel makers, getting into the big club stores like Costco is an elusive goal, even with a great product. Club store requirements are very specific and if you’ve never dealt with their buyers before, the process can seem like a hurdle the... Read More
Avoid These Common Test Order Mistakes
June 6, 2019
You’ve made it past the pitch phase and have been invited to submit a test order to a big-box retailer or warehouse club. Congratulations! A retailer recognizes the value of your product and is willing to take a chance on your campaign. That’s a... Read More