Retail Point-of-Purchase (POP) and Packaging Blog

How Little Problems that Can Grow to Derail Your Retail Display Campaign

March 7, 2022

When it comes to the details of a successful, custom retail display campaign, there’s no such thing as an insignificant problem. Seemingly small issues have a way of compounding themselves, and retailers like Costco, Walmart, Sam’s Club, Home Depot, and others have high standards...

The Do’s & Don’ts of E-Commerce Packaging

March 15, 2021

The right packaging can set your product apart, get the attention of prospects, increase brand recognition, and more.  Packaging can make or break a product – sometimes literally – and particularly when in-store shopping is limited and e-commerce platforms are booming due to the...

Avoid These Common Test Order Mistakes

June 6, 2019
Avoid These Common Test Order Mistakes

You’ve made it past the pitch phase and have been invited to submit a test order to a big-box retailer or warehouse club. Congratulations! A retailer recognizes the value of your product and is willing to take a chance on your campaign. That’s a...

Eliminating the Pain from Your Global Supply Chain: A Whitepaper

July 10, 2018
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There is trouble everywhere in the global supply chain. With over 50 years experience managing retail POP display and packaging projects for a wide variety of products, we’ve seen just about everything that can go wrong in a retail campaign that starts with products...