Launching a new product is an ambitious investment. Yet many companies struggle to get a new product off the ground because they overlook a powerful tool for communicating its value: the sales kit. A well-designed sales kit is a tremendous advantage for sales teams,...
Retail Point-of-Purchase (POP) and Packaging Blog
3 Tactics for Successful Negotiations with Retail Buyers
September 18, 2024
Getting your products into Costco, Walmart or another major retailer can be an enormous amount of work. By the time you’re sitting across from a buyer talking through your order details, you can find yourself agreeing to changes that bring unnecessary costs and delays....
Join Our Webinar: Managing the Buyer Relationship for Successful Retail Display Programs
August 30, 2024
Negotiation Do’s & Don’ts for Maximizing Profits For both established and emerging brands alike, mastering the art of earning and maintaining the trust of your retail buyer is essential for maximizing profits and ensuring the success of retail campaigns. Join Us from 12 Noon...
The Role of Sustainability in a Successful Retail Program
May 31, 2024
As a global supplier of custom packaging and retail displays for major brands, TPH Global Solutions® helps brands and retailers like Costco, Sam’s Club, and Walmart meet their sustainability goals. In recognition of Earth Day’s 2024 theme, “Planet vs. Plastics” TPH President, CEO David...
Custom Retail Display Success Is in the Details: 2 Examples (Video)
April 1, 2024
Today’s custom retail display campaigns have so many moving parts, it’s not surprising that many CPGs struggle to manage them successfully. What is surprising is how little it takes to turn a display campaign from problematic to profitable. While big issues like supply chain...
Case Study: Organic Fertilizer Display Gets a Green Thumbs Up
October 13, 2023
If you’ve ever purchased organic fruits or vegetables, almost anywhere in the world, you’re likely a user of True Organic, a Monterey, California-based maker of organic fertilizers used by the world’s largest organic produce farmers, along with thousands of backyard gardeners. The family-owned corporation...
Q3 Retail Trends to Watch: De-Dollarization & Sustainability
August 23, 2023
As we navigate the third quarter of what has been a turbulent year, the retail landscape faces lingering uncertainty around market dynamics including widespread drops in demand and ongoing supply chain challenges. From de-dollarization to the evolving Chinese manufacturing picture and the growing importance...
