January 8, 2018 7:24 am
Published by Innovaxis Developer
Anybody can print a box. A successful display and marketing campaign needs more than just a company that can print a box. Global brands need a partner with system-wide expertise – a “know-how company.” A know-how company asks a lot of questions before the...
November 13, 2017 10:12 am
Published by Innovaxis Developer
It would be presumptuous to say, “we’ve seen it all…” The “it” refers to the many ways a retail POP display program can be derailed by poor execution, shipping and handling damage, resulting in avoidable costs, lost profits and stress-inducing/mind-numbing rework. These preventable problems...
September 9, 2017 5:21 am
Published by Innovaxis Developer
After 45 years of success, we at TPH Global Solutions® felt it was time to improve on an already good thing and boldly venture out into the blogosphere. Over time, we will post articles geared toward creating effective packaging and display programs. We will...
August 25, 2017 11:51 am
Published by Innovaxis Developer
Today’s cosmetic shoppers are less inclined to be loyal to one particular brand and more likely to search for a product that perfectly meets their needs. This makes it both easier and more challenging to win over customers who might previously have shopped within...
August 23, 2017 1:03 pm
Published by Innovaxis Developer
Well tried but true, retail point-of-purchase (POP) pallet displays have long served as merchandising vehicles for products displayed in warehouse club stores like Costco, Sam’s Club and BJ’s. These displays are designed to ship pre-packed with merchandise and to be retail ready when the...
August 9, 2017 7:41 am
Published by Innovaxis Developer
The best way for up-and-coming brands to get on grocery store shelves, is to first get on the floor in a retail point-of-purchase (POP) display – especially for organic foods. If you’re already on a lower shelf or in a less desirable spot in...
August 3, 2017 9:30 am
Published by Innovaxis Developer
The good news: it’s not too late to quadruple your holiday sales this season and generate a 300% ROI with retail point-of-purchase displays to merchandise your products in high traffic areas. The bad news: it already is too late for warehouse clubs and most...