Webinar: Managing Buyer Relationships for Retail Display Success

Healthy Buyer Relationships for Successful Retail Display Programs

Establishing and maintaining a good relationship with your retail buyer is fundamental to a successful retail display program. If your buyer loses confidence in your ability to meet retail specifications and deadlines, you may not get a second chance. At the same time, knowing when and how to push back on buyer requests can significantly enhance your profitability.

This complimentary one-hour webinar will cover how to strike the balance that will keep your retail buyers happy and optimize your opportunity for repeat retail success with strategies that include:

• When to push back on buyer requests
• How to negotiate effectively to maximize profits
• How to build and maintain trust with retail buyers