We've created many Walmart displays for brand managers of Consumer Packaged Goods (CPG), from floor displays (half and full pallet) and PDQs. Below are frequently asked questions relating to Walmart floor and PDQ displays.
No. The backside of the facing side must not be shoppable. This allows the half pallet display to back up to another half pallet display. Walmart in its sole discretion determines its retail prices of products on pallet displays. A Goal Post Price Sign must be used on all pallet displays to display the Walmart price point. Half pallet displays must hold products that share a single Walmart price point. Half Pallet Displays with multiple Walmart price points must be pre-approved by the Merchant GMM and RRP Governance and Support team.
No. All products in a sidekick display must be one Walmart price point.
Yes. All pallet displays (including dump bins) must use a Walmart Goal Post Price Sign (available in stores).
Stacking trays on a pallet is a common option for selling heavier, bulk items. This style of display allows store associates to consolidate the product and transition the trays to a smaller format or to shelf by simply removing the empty trays as they sell down.
No. Quarter-pallet displays are no longer accepted in Walmart Stores.
Yes. The maximum height for pallet display headers is 8". Pallet displays may include a header for branding and marketing, but not pricing.
Maximum shipping height is 48" on a pallet (height includes 5" pallet).
Yes. Trays and displays depicted are for example only. Actual display will vary.
No. Pallet skirts are no longer acceptable for use in Walmart stores.
No. They are not allowed for any domestic display program. Corrugated pallets are only allowed for Direct Import displays.
No. Stapling, gluing or adhering displays to the pallet in any way is not permitted.
Yes. ISTA testing is recommended to ensure that displays with product that are 500 lbs or more can withstand the process from pack-out to in-store set up.
While static appearance is important, it is not an indicator of how well the merchandise will be protected, or the unit's ability to withstand the rigors of the supply chain. Design considerations must be thoroughly evaluated and tested against known forces that the display shipper unit may encounter during its life cycle. These forces include, but are not limited to: dynamic compression, double stacking, impact, vibration, temperature and humidity changes.
PDQ Trays must NOT exceed 14" in depth.
Yes. PDQ Display Trays should NOT exceed 50 lbs.
Yes. Shelf Ready Packaging should NOT exceed 22 lbs.
No. Electrical elements, including display screens, lights, wiring, and battery units are not allowed.