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Retail Point-of-Purchase (POP) and Packaging Blog

Holiday Retail POP Displays: It's Not Too Late (But Soon Will Be)

Thursday Aug 3, 2017

Holiday Retail POP Merchandising Display

The good news: it's not too late to quadruple your holiday sales this season and generate a 300% ROI with retail point-of-purchase displays to merchandise your products in high traffic areas.

The bad news: it already is too late for warehouse clubs and most big box retailers, so learn more below about what you need to do to take advantage of this opportunity.

Put Our Relationships to Work for You

Because of our extensive network of supply chain partners and vendor relationships, we can still use our domestic resources and possibly some offshore to get your retail POP displays into stores for the holiday season. This is especially true for temporary displays, whether corrugated or pallet displays, but is also possible for permanent displays.

Walmart Blitz Opportunity

It is still possible to get retail POP floor displays and pallet displays into Walmart for Black Friday, which they refer to as "Blitz." We have a relationship with Walmart's packaging and display partner that allows us last-minute access and accelerated approvals because we know they're pre-approval structure—though this is no guarantee they'll be interested in your product. The deadline to get retail POP displays and product into Walmart for Blitz is November 10.

We are currently working with a Chicago printer to get their novelty t-shirts and coffee mug packs into Walmart. Without our help, they'd have no shot.

Warehouse Clubs: Think Spring (Summer for Test Orders)

For warehouse club stores (Costco, Walmart and BJs) and most mass market retailers, their volumes too large so it's too late to get retail POP pallet displays in for holiday. They're already planning for Valentine's Day, spring and Mother's Day 2018 – and summer for test orders covering 16-32 stores (larger roll-outs will follow if these tests go well).

What Are You Waiting For?

There's not much time left for you to have a great holiday season with retail merchandising displays, so let us know which products you want to have a great year with so we can start our process.

Contact us to learn more about increasing product sales with holiday POP displays


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Since 1965, TPH has evolved into one of the leading innovators in retail packaging, displays and supply chain solutions. Our retail experts enhance Customers' selling opportunities and provide confidence and expertise to maximize sales throughout the retail landscape.

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